HLabs takes to the stage at the Reframe Vimeo event to inspire video creators with interactivity

Focus Stage: 3:00 PM – 3:30 PM EDT (Sign up now)
The Art of Interactivity:
Turning Video Viewers into Participants
From increasing brand engagement and creating stand out product demo videos to building a unique online shopping experience, interactive video can be used throughout all stages of the customer experience. HLabs CEO & Founder, talks through their experience of doing just that.
Join Han, as she shares tips on how to ideate, plan, and produce interactive video content using no code tools, including Vimeo. You’ll see how brands like Red Bull, Estee Lauder and Fandom used interactive video and immersive experiences to increase engagement. After this session, you’ll be ready to create interactive videos of your own.
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We share tips and tricks with other Vimeo creators

We've focussed the talk in 3 chapters.
💰 Sell more - How interactive video can increase your revenue
📈 Engage more - Tips on how to increase dwell time, retention & click through rates online using video content.
👀 Watch more - How to entice your audiences to view your content across your channels.
The speakers include:
Tabitha Brown, Ravi Rajamani, Jo Redfern, Matt Workman, Andy Pearson,
Fenton Bailey, Kristen Wheelock, Caleb Hanan, Adam Ward, Niklas Hagen, Todd Courson, Loren Mally, Ethan Smith, Shawn Perritt, Ben Lock, Jonathan Hensley, Marcus Ellington, Tate Masi and Jason Druss.
The Vimeo team will also be dazzling with product updates, their road map and creator tips for AI.
Philip Moyer, Robert Petrocelli, Charlie Ungashick, Rachita Paes, Javier Ortega Estrada and Maya Sykes.







What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
80% of consumers are more likely to watch an interactive video until the end
We wanted to pack in all 12 reference links and examples onto the recap after the talk so we made a separate microsite, just for the conference. Visit it here!
We’ll show ours if you share yours.
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