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HLabs hosts HiFest: with speakers from BBC, Politico & TimeOut on 'The Future of Digital Storytelling'
Say hello to HiFest!
You’re now officially part of HLabs’ very first ‘IRL’ (mum, that means ‘in real life’) event! And yes... that’s right, we chose to host an event all about digital, in person!
We discussed the future of digital storytelling with our amazing panel of publishers and celebrated HLabs’ global team being right here in London. We also showcased a selection of interactive experiences on no-code tools we partner with, alongside our sponsors, Vev.
We aimed to surprise, delight and engage in just the same way our digital websites do with a night of networking, partying and a memorable splash of performance.
All pictures from the event available here.
HiFest Speakers from BBC, Politico, VEV, Philadelphia Inquirer, TimeOut
We also created a printed magazine, in which featured not only stories that are beautifully dynamic and editorially crafted but stories that matter to us. From WWF’s Living Planet campaign and ongoing digital reports to award-winning ocean activism with 11th Hour Racing through to Centre for Public Impact’s embeddable climate illustrations, my team is helping enterprise clients tell stories that support change and I couldn’t be prouder.
#CreatingStoriesThatMatter isn’t just the HLabs tagline, it’s our filter for selecting the clients we work with, how we grow our team, and the passions we want to pursue. Looking at the work on the pages, I know it’s working and we're glad to share it with you.
So, what is the future of digital storytelling?
I say we need to be ready to adapt because the future of digital is so uncertain. With a surplus of new tech to choose from, automation tools to adapt any workflows and AI to play with everyday, we need to double down on our flexibility and openness to try (and fail) with all that’s available. Without this flexibility, open communication and trust in experimentation within our teams, we’ll be left behind! The sea of sameness just isn’t enough.
This event celebrated our team’s developments from dipping into 3D, AI-powered asset creation, integrated vector animation and beyond. We’re still fast. Still lean. But we’re making sure we’re not limiting our creativity.
This video was showcased briefly onstage in my intro to share with the crowd our recent process using AI and 3D to create amazing motion for Red Bull in this recent launch of 'The Beginners Guide To Breaking'.
Just for the event we also experimented with taking these models one step further by launching 2x MVP's with AR, using 8th Wall and VR using Spatial. If you're thinking about activating your content in a virtual world, get in touch with our 3D team.
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
This event also serves as my personal thank you. Firstly to my team, you are just brilliant. You wow and amaze me daily and the growth and determination I see from each of you gives me a reason to do this job! Without your openness to learn and your growth mindset, I wouldn’t have pushed our targets as far as we have!
HLabs will continue to innovate and refine our offering, one immersive and experimental brief at a time. However scrappy our team is, we’ll still be there experimenting every chance we get! Here’s to the next chapter, whatever the future holds and let’s make it matter.
Until next HiFest...
Han, CEO & Founder, HLabs
We're looking for speakers and sponsors for HiFest Winter 2025 and want to keep pushing our industry to think differently? Have you got an innovation to share, a future proofed process to explore or a story that matters? We want to hear from you!
We’ll show ours if you share yours.
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